We are proud to announce the well-earned promotion of William Martin to Vice President of Activations and Retention at CelebExperts and The Digital Renegades.
For the past four years, Will has been the driving force behind some of our most successful influencer campaigns. As our Activations Manager, he earned a reputation as the best in the business—meticulous, strategic, and relentlessly reliable. From managing cross-platform initiatives to aligning brand timelines and navigating the fast-paced world of influencer marketing, Will has consistently delivered with excellence.
Will has led high-impact campaigns for powerhouse brands including Sweet Baby Ray’s, Fenty Beauty, Weber, Walmart, Azuna, and Major League Baseball. His strategic oversight and white-glove approach to client service have driven measurable success, meaningful engagement, and long-term brand partnerships.
From New York Times Best Seller book launches to co-branded product collaborations and full-scale influencer activations, Will has helped bring major moments to life for some of the most recognizable names in the digital space, including:
- Danielle Brown Founder of HealthyGirl Kitchen – world renowned plant-based lifestyle brand with a dedicated audience of over 9.5 million followers across platforms, two-time New York Times best-selling cookbook author, entrepreneur, and trusted voice in the wellness and food space
- Darryl Postlnik of Cooking with Darryl – viral grilling sensation
- Captain Sandy Yawn – Bravo TV star
- Olympic gold medalist Dara Torres and volleyball standout Lexi Rodriguez
Longtime client Danielle Brown of HealthyGirl Kitchen, shared:
“William is an integral asset to the Digital Renegades team. His passion, dedication, and meticulousness in the campaign activation process aid in the success of so many high-performing influencers.”
Will’s track record is unmatched—and his momentum shows no signs of slowing down. In his new role, he will continue to lead with innovation, setting new standards across influencer, celebrity, and digital strategy.
About Us
CelebExperts and The Digital Renegades are full-service influencer, athlete, and celebrity marketing and talent representation agencies. We specialize in creator strategy, brand development, social media consulting, and campaign activations across digital platforms for both talent and brands.
For partnership inquiries or to work with our team, please contact us at renegade@celebexperts.com.
